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What Will the Cookieless Future Mean for Marketers?

Posted On: April 18,2022 by: Kristine Jacobson
The impending removal of third-party cookies from Google Chrome has created a justifiable sense of anxiety among marketers and advertisers. As a core technology behind programmatic advertising, third-party cookies drive revenue for brands, with...

Everything You Need to Know About Position Zero

Posted On: March 17,2022 by: Kristine Jacobson
Google and other search engines have become an essential part of the way we live our lives: they help us to find information quickly, and work to connect businesses with prospects who are seeking relevant products and services. According to one...
how to create compelling content

Reaching the Top Page in 2020: 5 Competitive SEO Tactics

Posted On: December 19,2019 by: Kristine Jacobson
Ahead of New Year’s 2020, search engines are still the most common way for new prospects to connect with a business. According to one study, organic search accounts for 53% of traffic across the Internet, raking in page views, leads and customers...