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Who’s Your Target Market, Part 4 of 4- Marketing to Gen Z

Who’s Your Target Market, Part 4 of 4: Marketing to Gen Z

Posted On: January 26,2018 by: Kristine Jacobson

Marketing to Gen Z

In our last post, we covered the Millennial generation and its love for all things digital. If you missed it, go back and have a read. It begins by talking about why defining and analyzing your target market is so important...

Who’s Your Target Market, Part 3 of 4- Marketing to Millennials

Who’s Your Target Market, Part 3 of 4: Marketing to Millennials

Posted On: January 19,2018 by: Kristine Jacobson

Marketing to Millennials

We’ve been working on a four-part series about target markets recently. Knowing how your consumer thinks, feels, and behaves is crucial when you are developing a marketing strategy. You can’t just assume that everyone...

Who’s Your Target Market, Part 2 of 4- Marketing to Gen X

Who’s Your Target Market, Part 2 of 4: Marketing to Gen X

Posted On: January 12,2018 by: Kristine Jacobson

Marketing to Gen X

In our last post, we talked about the generation with the most buying power in today’s marketplace, the Baby Boomers. It begins by talking about why defining and analyzing your target market is so important when it comes to...

Who’s Your Target Market, Part 1 of 4- Marketing to Baby Boomers

Who’s Your Target Market, Part 1 of 4: Marketing to Baby Boomers

Posted On: January 05,2018 by: Kristine Jacobson

Marketing to Baby Boomers

In today’s highly competitive marketplace, it is essential to know your target audience. If you assume that everyone is a potential customer, you may as well flush your marketing dollars down the drain. You need to know...