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CONVEY IT - CONTENT MARKETING

Content marketing is a hot term in the marketing world right now.

Although it isn’t a new tactic, it’s a new way of looking at marketing strategy as a whole. It’s the act of educating your target audience via valuable content: ebooks, infographics, blogs, survey results, white papers, video, podcasts.

The goal is that your audience will appreciate your content and will eventually reward you with their business – because you have proven yourself as an expert on alleviating their pain.

Content marketing doesn’t involve re-creating the wheel. Honestly, the only thing content marketing does is bring branding and marketing back to its core: consistency, differentiation, and customer. 

Why Conveyance Marketing Group

Conveyance Marketing Group is comprised of dedicated and experienced marketers with the unique ability to translate highly technical services/products to audiences across varied marketing channels. Our slogan, “we speak geek”, speaks to our ability to bridge the gap between left-brained engineers and right-brained creatives, ultimately delivering a powerful and targeted marketing strategy.

 

Focused on results that are driven by client objectives our team takes the time to understand your pain points, industry, competitors, and differentiators. Through this analysis a team of dedicated marketing talent implements a data-driven marketing roadmap that informs/educates the target audience on “why you”. 

Get started with a complimentary consult from Conveyance Marketing Group CEO, Kristine Jacobson, reserve your time here.