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Convey It - Strategic Planning

Planning isn’t a scary word, but many sales and marketing leaders avoid it like the plague.

The purpose of an annual marketing plan isn’t to chart out each and every detail of every step you will take for the next year.

Its purpose is to set marketing on the right course to achieve the results needed to make your business goals a reality.

In this issue of Convey It, we will offer you some tips and techniques to build a phased approach to your marketing strategy. “Phased” is to remind you to keep the focus on results and pivot when necessary.

Why Conveyance Marketing Group

Conveyance Marketing Group is comprised of dedicated and experienced marketers with the unique ability to translate highly technical services/products to audiences across varied marketing channels. Our slogan, “we speak geek”, speaks to our ability to bridge the gap between left-brained engineers and right-brained creatives, ultimately delivering a powerful and targeted marketing strategy.


Focused on results that are driven by client objectives our team takes the time to understand your pain points, industry, competitors, and differentiators. Through this analysis a team of dedicated marketing talent implements a data-driven marketing roadmap that informs/educates the target audience on “why you”. 

Get started with a complimentary consult from Conveyance Marketing Group CEO, Kristine Jacobson, reserve your time here.