Resources to Apply Content Marketing to your Business

Ebooks, guides, checklists, videos and more to help and inspire.

Featured

Cybersecurity Threats Marketers Should Know About in 2022

Increased reliance on digital tools puts your business well within the reach of cyber criminals
Guides
Featured

A Branding Guide for B2B Tech

Learn the critical elements of a successful B2B tech brand whether or not you’re starting from scratch.
Guides
Featured

ConveyIt Q1 2022

Marketing Advances with Technology
Conveyit Magazine
Featured

11 Retention Strategies For B2B Tech Companies

Learn the 11 ESSENTIAL Strategies to Retain Customers and Grow Your Business
Ebooks

Social Media Marketing ROI

Social media has evolved from mere social sharing platforms to a place where target audiences for companies congregate and interact with prospects, clients, and influencers. Understand its impact.
Ebooks

Measuring Content Marketing ROI

Understand which content marketing tactics brought new customers to your business, retained current customers, and lead existing customers to do the selling for your business.
Ebooks

PR in the 21st Century: Measuring ROI

The old definition of PR no longer holds true, social media has changed the way brands and consumers communicate. Learn how PR fits in your business strategy and gauge its value.
Ebooks

How to Create Compelling Content for Conversion

Content is the way to build brand, loyal followers, and increase sales. Everyone is doing it. Learn how to write compelling content so your brand stands out in the crowded digital world.
Ebooks

Does Your Website Make the Grade

The average grade for websites is 60 out of 100. Across the board, our research source sees gaps in performance, mobile optimization, SEO and security. Learn how you can improve your grade.
Ebooks

Turn Your Website into Your Best Performing Salesperson

Part One: Your website is the single most important marketing asset at your disposal. Learn how to turn it into a lead generation machine (outpacing Sales!)
Ebooks

Using Your Website To Qualify Prospects

Part Two: Your website attracted the lead, now you have to convert them. Learn how to use your website to qualify prospects and move them smoothly along the sales journey.
Ebooks

How to Create and Use Buyer Personas in Your Business

Knowing who your customer is, what they value, what they need, and what it takes to motivate them enables you to maximize your marketing effectiveness and ROI.
Ebooks

Convey It - Social Media

It’s no longer optional to simply exist on social media platforms; engagement is necessary. In this issue of Convey It we'll arm you with the “know how” and strategies to make you social media savvy.
Conveyit Magazine

Sales Funnel Infographic

Attract. Engage. Convert. Delight. Understand which tactics convert along every stage of the Sales Funnel.
Infographics

Why Your Traffic isn’t Driving Leads, and How to Change That

Driving visitors to a website takes work. Among other things, it requires good SEO practice, great content and effective design. But traffic isn't enough to build a business, you need leads.
Ebooks

Lead Generation Playbook

Finding, acquiring, and moving leads through your funnel is a collaboration effort between sales and marketing. Learn how to optimize your funnel to push your ideal customer through to a conversation.
Ebooks

Marketing Assessment: How Well Do You Know Who You Are Marketing To?

How well do you know who you're marketing to? Download our Marketing Survey to find out.
Surveys

20 SEO Myths to Leave Behind in 2019

Maintaining an effective SEO strategy requires a close eye on trend spotting and a commitment to quality. Learn what's outdates, what's important, and what will actually move the needle.
Ebooks

Convey It - 2020 Marketing Trends

When you think about your customer as a person rather than a transaction, and what they value and where your product or service fits into their lives, you will develop stakeholders, brand ambassadors, and more.
Conveyit Magazine